The Ordinary Affiliate Program
Network: Rakuten Advertising
At a Glance
Program Health
About The Ordinary Affiliate Program
The Ordinary, owned by DECIEM (Estée Lauder Companies), disrupted the skincare industry by offering clinical-grade formulations at radically transparent price points ($5-$15 per product). Their affiliate program pays 5-8% commission. While individual product prices are low, The Ordinary's cult status in the skincare community drives multi-product purchases — customers frequently buy 5-10 products at once to build routines. Products like Niacinamide 10% + Zinc 1%, Hyaluronic Acid 2% + B5, and AHA 30% + BHA 2% Peeling Solution are perennial bestsellers. Ideal for skincare education content and routine-building guides.
This program is listed in Fashion & Beauty. It is managed through the Rakuten Advertising network. The commission model is percentage.
PayPal
Direct DepositProgram Insights
Pros
- Cult-favorite skincare brand
- Easy approval process
- Multi-product purchases boost earnings
- Owned by Estée Lauder (trust)
- Massive organic search demand
Cons
- Low individual product prices ($5-$15)
- Lower EPC compared to prestige brands
- 30-day cookie
Affiliate signup link is being re-verified, so this button opens the official website for now
Frequently Asked Questions
-
How much does The Ordinary pay affiliates?
The Ordinary pays 5-8% commission. While products are $5-$15 each, multi-product orders averaging $30-$50 generate $2-$4 per sale.
Related Programs
Programs in the same categories
Warby Parker Affiliate Program
Up to 20% per saleEarn 20% commission on stylish, affordable eyewear from Warby Parker.
tentree Affiliate Program
12% per saleEarn 12% promoting sustainable fashion that plants 10 trees per purchase.
Sol de Janeiro Affiliate Program
6-10% per saleEarn 6-10% on the viral Brazilian beauty brand behind the iconic Bum Bum Cream.
Skims Affiliate Program
5-8% per saleEarn 5-8% on Kim Kardashian's $4B+ shapewear and loungewear brand with viral drops.
Similar Programs
Programs on the same network
Coursera Plus Affiliate Program
15-45% per subscription or courseEarn 15-45% promoting the world's leading online learning platform with 300+ university partners.
Sol de Janeiro Affiliate Program
6-10% per saleEarn 6-10% on the viral Brazilian beauty brand behind the iconic Bum Bum Cream.
Tatcha Affiliate Program
6-10% per saleEarn 6-10% on luxury Japanese-inspired skincare with viral products like The Dewy Skin Cream.
Charlotte Tilbury Affiliate Program
5-10% per saleEarn 5-10% on the luxury beauty brand behind viral icons like Pillow Talk and Flawless Filter.
You May Also Like
Top programs from other categories
HubSpot Affiliate Program
30% recurring for 1 yearThe highest earner per referral in my portfolio. 30% recurring on plans up to $3,600/month with a 180-day cookie.
WP Engine Affiliate Program
$200+ per sale (minimum $200 or first month's payment)Earn $200+ per signup with one of the highest-paying hosting affiliate programs and a 180-day cookie.
NordVPN Affiliate Program
100% (1-mo) / 40% (longer plans) + 30% recurringMy top VPN earner — $55 EPC with recurring renewals that compound over time. Best brand recognition in the space.
Semrush Affiliate Program
$200 per sale + $10 per trial$200 per sale and $10 per trial — the highest-paying SEO tool affiliate program with a 120-day cookie.