At a Glance
Program Health
About REI Affiliate Program
REI is America's largest consumer co-operative and a premier outdoor retailer selling gear, apparel, and accessories for camping, hiking, climbing, cycling, and more. Their affiliate program pays 5% commission on qualifying sales with a vast product catalog of premium outdoor brands. REI's trusted brand reputation, generous return policy, and loyal member base drive strong conversion rates. While the 5% rate is modest, REI's high average order values ($100-$500+) and broad product selection make it a reliable earner for outdoor and adventure content creators.
This program is listed in Outdoor & Sports. It is managed through the Direct / In-House network. The commission model is percentage.
PayPalProgram Insights
Pros
- Trusted outdoor brand
- Vast product catalog
- High average order values
- Loyal customer base
- Strong conversion rates
Cons
- 5% commission rate
- 15-day cookie (very short)
- Medium approval
- No commissions on REI outlet items
You will be redirected to the program signup page
Frequently Asked Questions
-
How do I join the REI affiliate program?
Apply through REI's affiliate page on AvantLink. They accept outdoor recreation bloggers, hiking and camping content creators, and adventure sports websites. -
What is the commission rate for REI?
REI pays 5% per sale on qualifying products. With average order values of $100-$300+ for outdoor gear, typical commissions are $5-$15 per order. -
How long is REI's cookie duration?
REI uses a 15-day cookie window through AvantLink. -
Does REI's co-op membership affect affiliate commissions?
REI's co-op membership ($30 one-time) and the 10% member dividend can actually help conversions since customers see long-term value. Your commission is based on the pre-dividend sale price.
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