Primary Affiliate Program
Network: ShareASale
At a Glance
Program Health
About Primary Affiliate Program
Primary is a direct-to-consumer children's clothing brand focused on high-quality basics without logos, slogans, or gender stereotypes. Their affiliate program pays 8% per sale via ShareASale. Primary offers sustainably-made essentials including organic cotton basics, pajamas, swimwear, and holiday outfits in sizes newborn to 12. The brand's commitment to inclusivity, quality fabrics, and no-gender-binary approach resonates with modern parents, making it a strong program for progressive parenting content.
This program is listed in Parenting & Baby, Kids Clothing. It is managed through the ShareASale network. The commission model is percentage.
Program Insights
Pros
- 8% commission rate
- Logo-free, quality basics
- Gender-neutral approach
- Organic cotton options
- 30-day cookie
Cons
- Smaller brand awareness
- Niche audience
- DTC pricing is premium for basics
Affiliate signup link is being re-verified, so this button opens the official website for now
Frequently Asked Questions
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How much does Primary pay affiliates?
Primary pays 8% commission per sale through their ShareASale affiliate program. -
What makes Primary different from other kids clothing?
Primary makes high-quality children's basics without logos, slogans, or gender stereotypes, focusing on bright colors and soft fabrics. -
Does Primary use sustainable materials?
Yes, Primary offers organic cotton options and is committed to sustainable and ethical manufacturing practices.