Macy's Affiliate Program
Network: Rakuten Advertising
At a Glance
Program Health
About Macy's Affiliate Program
Macy's is one of America's most iconic department stores with over 500 locations and a robust online presence spanning fashion, beauty, home goods, jewelry, and more. Their affiliate program through CJ Affiliate pays 2-10% commission depending on product category, with beauty and fashion typically earning higher rates. Macy's massive brand recognition, frequent sales events (One Day Sales, Friends & Family, Black Friday), and diverse product catalog make it a versatile option for many content niches. The retailer's Star Rewards loyalty program drives customer retention, and exclusive brand partnerships provide unique product angles. Macy's seasonal marketing around holidays, back-to-school, and wedding season creates predictable content cycles. Fashion, beauty, home decor, and deal-focused content creators find Macy's effective because the brand's regular promotions and wide price range (from affordable to luxury) serve diverse audiences.
This program is listed in Fashion & Beauty, Home & Garden. It is managed through the Rakuten Advertising network. The commission model is percentage.
Program Insights
Editorial Take
Macy's standard program offers up to 6%, but the real opportunity is the Style Crew creator program at 12% with storefronts. The massive product catalog spanning fashion, beauty, and home provides diverse content angles. Essential for broad lifestyle creators.
Pros
- Iconic retail brand
- High average order value
- Frequent promotional events
- Wide product selection
- Easy approval
Cons
- 1-day cookie is very short
- 3-10% variable rate
- Competitive retail niche
Affiliate signup link is being re-verified, so this button opens the official website for now
Frequently Asked Questions
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How much does Macy's pay affiliates?
Macy's pays 3-10% commission depending on category and promotional period. Rates increase during major sale events.