Does LEGO Have an Affiliate Program?

Why Doesn't LEGO Have an Affiliate Program?

LEGO operates a restricted affiliate program that is only available by invitation. This means the company selectively partners with high-traffic publishers, major media outlets, or established influencers. General content creators and bloggers typically cannot access this program.

• Does LEGO have an affiliate program?

  LEGO has an affiliate program, but it is invite-only and not publicly accessible. LEGO does not have a widely accessible affiliate program. While LEGO has worked with select publishers through Rakuten, the program is invite-only and limited to established toy and family-focused websites.
• What are the best alternatives to LEGO for affiliate marketing?

  The best alternatives to LEGO for affiliate marketers include Target Affiliate Program. These programs offer public affiliate programs with competitive commissions.
• Can I make money promoting LEGO?

  LEGO has a restricted affiliate program that requires an invitation. Unless you are a large publisher or influencer, it is very difficult to get accepted. We recommend exploring the alternative programs listed on this page instead.
• Will LEGO launch an affiliate program in the future?

  There is no official announcement from LEGO about launching a public affiliate program. We monitor changes in the affiliate marketing industry and will update this page if LEGO opens an affiliate program. In the meantime, consider the alternative programs listed above.