The Knot Affiliate Program — Benchmark Report

How does your affiliate program compare to 17 programs in Dating & Relationships?

Commission
$10 per lead
Average
Cookie Duration
30 days
Below avg
Approval
easy
Above avg

Category Comparison

Compared against 17 programs in Dating & Relationships.

Commission Rate

This program
$10 per lead
flat
Category average
26.7%
percentage-based
This program uses a flat model, so direct percentage comparison isn't applicable. The flat/hybrid rate may represent higher earnings per conversion.

Cookie Duration

The Knot Affiliate Program
30d
Category avg
41d

Commission Percentile

N/A

Not ranked — flat commissions aren't directly comparable to percentage rates

Cookie Duration Percentile

30 days vs 41 day avg 37th
0th50th100th
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Approval Difficulty Distribution

How 17 programs in Dating & Relationships are distributed by approval difficulty.

easy ← The Knot Affiliate Program 17 programs (100%)
moderate 0 programs (0%)
hard 0 programs (0%)

Category Commission Trend

Average commission rate in Dating & Relationships over the last 90 days.

2026-06-19 26.7% avg 2026-09-16

The Knot Affiliate Program Commission Trend

Commission rate over the last 90 days.

2026-06-19 NaN% 2026-09-16

Frequently Asked Questions

How does The Knot Affiliate Program compare to other Dating & Relationships affiliate programs?
The Knot Affiliate Program offers $10 per lead with a 30-day cookie duration. The category average commission is 26.7% with an average cookie duration of 41 days. The Knot Affiliate Program has easy approval difficulty.
What is the commission percentile for The Knot Affiliate Program?
The Knot Affiliate Program uses a flat commission model ($10 per lead), which makes direct percentage comparison with other programs less meaningful. Instead, focus on the absolute value and recurring potential.
Is The Knot Affiliate Program's cookie duration competitive?
The Knot Affiliate Program offers a 30-day cookie window. The average cookie duration in Dating & Relationships is 41 days (median: 30 days). This is below the category average. A shorter cookie window means affiliates need faster conversions.
How is this benchmark calculated?
We compare The Knot Affiliate Program against 17 active programs in the Dating & Relationships category. Benchmarks are updated daily using data from our directory. Commission percentiles, cookie duration comparisons, and approval difficulty distributions are calculated from the full set of active programs.
How can I improve my The Knot Affiliate Program affiliate program ranking?
To rank higher: increase your commission rate above the category average, offer longer cookie durations, simplify your approval process, and ensure your program terms are competitive. Claiming your listing also unlocks detailed analytics and visibility features.

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