LendingTree Affiliate Program — Benchmark Report
How does your affiliate program compare to 54 programs in Finance & Investing?
—
Commission
$10-$70 per lead
Average
↓
Cookie Duration
30 days
Below avg
—
Approval
medium
Average
Category Comparison
Compared against 54 programs in Finance & Investing.
Commission Rate
This program
$10-$70 per lead
flat
Category average
20.0%
percentage-based
This program uses a flat model, so direct percentage comparison isn't applicable. The flat/hybrid rate may represent higher earnings per conversion.
Cookie Duration
LendingTree Affiliate Program
Category avg
Commission Percentile
N/A
Not ranked — flat commissions aren't directly comparable to percentage rates
Cookie Duration Percentile
30 days vs 48 day avg
31th
0th50th100th
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Approval Difficulty Distribution
How 54 programs in Finance & Investing are distributed by approval difficulty.
easy
22 programs (41%)
moderate ← LendingTree Affiliate Program
22 programs (41%)
hard
10 programs (19%)
Category Commission Trend
Average commission rate in Finance & Investing over the last 90 days.
2026-05-15
20.0% avg
2026-08-12
LendingTree Affiliate Program Commission Trend
Commission rate over the last 90 days.
2026-05-15
NaN%
2026-08-12
Frequently Asked Questions
- How does LendingTree Affiliate Program compare to other Finance & Investing affiliate programs?
- LendingTree Affiliate Program offers $10-$70 per lead with a 30-day cookie duration. The category average commission is 20.0% with an average cookie duration of 48 days. LendingTree Affiliate Program has medium approval difficulty.
- What is the commission percentile for LendingTree Affiliate Program?
- LendingTree Affiliate Program uses a flat commission model ($10-$70 per lead), which makes direct percentage comparison with other programs less meaningful. Instead, focus on the absolute value and recurring potential.
- Is LendingTree Affiliate Program's cookie duration competitive?
- LendingTree Affiliate Program offers a 30-day cookie window. The average cookie duration in Finance & Investing is 48 days (median: 30 days). This is below the category average. A shorter cookie window means affiliates need faster conversions.
- How is this benchmark calculated?
- We compare LendingTree Affiliate Program against 54 active programs in the Finance & Investing category. Benchmarks are updated daily using data from our directory. Commission percentiles, cookie duration comparisons, and approval difficulty distributions are calculated from the full set of active programs.
- How can I improve my LendingTree Affiliate Program affiliate program ranking?
- To rank higher: increase your commission rate above the category average, offer longer cookie durations, simplify your approval process, and ensure your program terms are competitive. Claiming your listing also unlocks detailed analytics and visibility features.
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